Mobile and web app design for a digital music provider startup, competing with the likes of Spotify and Deezer.A tech start up, with big aspirations. Although a relatively small company it already had over a million users and aimed to compete with the likes of Spotify, Deezer and Rdio.My role as Lead Designer was to work closely with the product owner and CTO to help develop the Bloom FM brand, ensuring the design style reflected the companies ethos of clear, beautiful, functional design. I was responsible for designing the ‘new’ look and feel of the mobile app, as well as designing the Web App from the ground up.